Take Part: I am Education - Primo

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Take Part: I am Education - Primo

This Spark, meant for Ad Network and general distribution, is similar to Take Part's other "I am Education" campaign with Call2Action. This Spark, differs as it targets new audiences rather than existing communities. The campaign makes use of the same five videos, but serves as a list building tool. Users can watch the videos and learn about education from the point of view of the kids in the system, then sign up for the newsletter.